Um, and then it'll show up at their door, they'll unload it and they'll slap all the labels on it cuz it was ready in box. Um, you can check that out as well. I was kind of going through your YouTube channel this morning preparing for this and was like, oh my gosh, I cannot believe he's had so many lifetime views on this account and stuff, so, oh. WebNo mirando nosotros las cosas que se ven, sino las que no se ven: porque las cosas que se ven son temporales, mas las que no se ven son eternas. Like in a perfect world, you'd get to a point where you literally own the foundry that makes the metal and, you know, full vertical integration. Webdepartment of treasury austin texas 73301 phone number; wii sports club unable to acquire data; randolph high school track and field; huntley ritter parents We told the press that people should turn on their heating this summer if they want to say morning, next winter, and we landed over 20 links in national and regional UK obligations for our boiler client. Um, so there's a lot of product opportunity there. And, yeah, I mean, as far as like revenue's perspective, we sell mostly products these days, which I'm sure we'll get into. It's doing really great now, I, I personally love following Kevin's gardening advice. in the videos that were, that are, are popular and getting released and whatnot. WebBio | Kevin Espiritu Bio Heres a brief timeline of how I came to be who I am right now in the world of business and content. Making the content and developing the team, the operational side of like running finance and like, what's your cash conversion cycle and your inventory, you know, what's your inventory planning? Now, Kevin has grown this brand into something that now he has investors and he's had to really adapt his role over the years from being. Uh, most of the live goods are put in, you know, there's just, there's a lot of sort of waste and, and poor design. Yeah. Jared: Good distinction, . He decided to repurpose some of his best content onto YouTube and social channels to diversify his traffic sources. There's actually a lot of products in our, in our world as gardeners that you go to the nursery and you, you think you're doing like the sustainable act of growing your own food and stuff. There are 50+ professionals named "Kevin Espiritu", who use LinkedIn to exchange information, ideas, and opportunities. Like what are some of the, the big high levels that, that you learned along. Hydroponic means growing without soil. And if you think about that, you, you sort of have a potential customer base sitting right in front of you and you've got, you know, you, you're starting to become that more influencer model. Yeah, yeah, yeah. You get 5,000 words of content completely free with your order of 10,000 plus traffic. I think I've learned enough. In hydroponics, I typically do leafy greens and expensive herbs like basil, dill, and parsley. Yeah. Versus what you think you have If you're building a site, and there's obviously sites like, you know, there's sites that are pure niche plays and kind of really can't get into that just because of the nature of the category or whatever. Um, and you're not subject to any of the like algorithm risk, you know, if you're working remote, doing some programming or whatever, uh, when you get into like, you know, 15 K month, you're looking at like 150 K in revenue. In 2016, he went from $400 to $4-5k a month from ads and affiliate earnings on his blog. Log In or Sign Up Kevin Espiritu See Photos Kevin Espiritu See Photos Kevin Espiritu See Photos Kevin Espiritu See Photos Kevin Espiritu See Photos Kevin Like, I know a guy, uh, I think his name's Mike Niche twins or something on Twitter. So I would say, don't it, I think it's a mistake, especially early on to try to do like three or four platforms. Mm-hmm. Yeah. Kevin: this, uh, this brand. WebAs Kevin puts it himself, I really didnt know how to focus or where to focus. So it kind of seems like a great, great way to go relative to accounting at least. Can I sell these in America? This field is for validation purposes and should be left unchanged. Yeah. Introducing niche sites.com. So my word of mouth was the landing page. I have full faith his site will come back. I would click on it. The, the, the blog, the affiliate, the, the brands, like all that stuff is just supplemental to the main business, at least in the garden space. That's a good succinct way at least of, uh, quantifying that, that debate and that question there. Um, so I thought I had this sort of clever model there, and then I put that on pause to scale the, the, the, the blog up to a point where it actually paid for my. So basically from my early twenties, like 18 on, actually, I, I had been relatively self-sufficient. , uh, then joined a, a publishing startup at a company called, it was called Book in a Box at the time. Arizona Republic. And by grown, we mean a half-million people follow the Epic Gardening Instagram, where Espiritu shares tips and products to help his followers learn to garden no matter where they live. So at least I had two versions of the same thing going that aren't dependent on one another. Uh, and so what I did is I looked at the Space of Gardening podcast at the time. kevin espiritu married. Home > Uncategorized > kevin espiritu married. And that wasn't even a full year of selling them. WebImagine the pressure of carrying on your family business. I guess a follow up. Um, you know, tactics have changed a lot, but at the same time, I've, I always find a lot of the basic store remain the same. Webhart's memorial chapel gray, ga. nya*wilcomatic ltd aberystwyth; kevin espiritu married Jared: I think even looking back into 20 16, 20 17, those time periods, like that's a probably everyone would consider a pretty fast rise to growth, right? . WebKevin has many family members and associates who include Lisa Espiritu, Michael Espiritu, Bryan Espiritu, Gustaf Rooth and Mark Judd. Um, I had been on YouTube long enough that I was getting some comments, like we had a real community, right? WebKevin Espiritu. And yeah, it's a little more annoying to ship this thing, but it will work way better. Um, I would say stick to basic business principles of like, making a more resilient business. I like synthesizing information and kind of like translating it into different formats. Kevin: You know, I think, I, I think in a perfect world, like, like I said, I never thought I'd raise capital and so I never really thought I'd be on the journey I'm on now. Here's a short clip of Ferry from Search Intelligence showing you how their agency built digital PR links to a client's website. . So I was sort of sniper shotting all these keywords and just making really obvious bets on, okay, this keyword, this difficulty level, this, you know, this amount of traffic, just write the best article on it. Yep. Um, so I just recorded. Um, so to me, when I went to, you know, podcast and YouTube, I had a writer fully handling the entire. Where are we going as a company? It just seemed to work as far as the earnings piece. And brands want to come to you and say, oh, hey, like, you know, we'll pay you x to, to promote our product. And so that's our first sort of owned line. And that could have been like, it looks easier to, to sell. Uh, it's really just word of mouth. And maybe that also ties into some of the things you were just talking about with safeguarding your project, especially if you don't wanna get into some of the bigger e-com games and how you. Or is that, is that getting harder, um, to enjoy it because of all the, the other responsibilities you have? You, you certainly don't have to, like, life's pretty good at that point. Today we're joined by Kevin Espiritu from epic gardening.com. Today he shares exactly what he did to get here - highlighting the power of thinking big and how to make it work. Right, right. And so I was like, you know what? You don't work 80 hours a week and sleep under your desk. tongue in cheek. Kevin Espiritu has been teaching the world how to garden for more than 10 years. We're the largest gardening only account on Instagram. I didn't want to do one of those three roles. Yeah, I think so. What a masterpieces PR link building campaign with 20 links in big publications such as the Sun Express Mirror, Wells online and still landing. So I had to hire a writer who still works for us to this day. How much did, taking one topic and then going out into as many channels, as many areas, as many mediums as possible, how much did that actually end up helping grow? Epic Gardenings Kevin Espiritu walks us through the basics in prepping a raised bed this season. His mission, he says, is to teach the world to grow. To that end, we asked for his recommendations on how to coax more veggies out of the garden this summer. I mean, if someone doesn't want to get into product, or certainly investment I think is like, you know, Mo most people wouldn't be doing something like that. Four $5,000. Huge thanks to my co-teacher Anuka WebIn this episode Mandy chats with her friend and fellow beekeeper, Wei Chow. Kevin: Third side of product. WebView Kevin Espiritu results in California (CA) including current phone number, address, relatives, background check report, and property record with Whitepages. Vintage-cover posters, coffee mugs, jigsaw puzzles, tote bags, and more. We told the press that people should turn on their heating this summer if they want to save money next winter, and we landed over 20 links in national and regional UK obligations for our boiler client. Um, but really, I, I kinda went full-time on Epic gardening in 2016. You have to know what your plants need and when they need it, and its a more scientific approach to growing. Kevin: to sustain itself. And there's a lot of opportunity to improve them. , who is interested in going from 2000, 4,000, $5,000 a month and taking that next step and actually, You know, uh, trying to, uh, get to the point where their income is a little bit higher Sure. Um, so I would say like, okay, well what, what are the levers that can destroy me if my rankings go. But if you, there, there is a stopping point for a lot of people. Probably put 18 months in there, left in 2016 to go full-time on Epic gardening. Um, so that was like a traditional piece of media, right. And there's a lot to learn about how Kevin pivoted at different points. Please try again later. How much do I need me to be a part of the brand? When youre on a balcony in an apartment, its about sun access and knowing where the light is coming in. So bringing it full circle to where we're at now. That's gotta be. No wonder that so many journalists covered our story at this headline is a massive link magnet to their audience. So maybe I, maybe I could have. Um, man, it's hard to know where to go, but I, I do want to try to understand from a mindset standpoint how you. And so we did an initial relationship where we're just sort of drop shipping. How much? Our New Newsletter Will Help, This Is the Absolute Best Way to Start Seeds for Your Garden (And Get Your Plants to Grow Strong and Healthier), The New Cult Cabs Are from Wineries Youve Never Heard Of. Um, and we brought him onto the team. Derek will cover the history of his family farm as well as what they grow including wheat, Oh. But if, if nothing else, besides all the unique things that you've done along the way that have gotten me thinking, it's really, it's such a good challenge for all of us to not get stuck thinking, I'll say small minded, right? Um, so then I could take my brand fully, devote it to YouTube and actually figure out how to do it well. They make their own, they make their own alloys and stuff. You just beat the algorithm cuz you're throwing traffic at it that no one else can compete with, right? Mm-hmm. Um, but I was being upfront about that cuz the whole, you know, the whole supply chain was broken back then. That's crazy. And so I go, okay, the, you know, x percent, like these, these 17 products are, are making up 80% of my revenue. You control your own desk anymore, you make more than an accountant. Um, and if I can, like, I'm trying to get into the heads of some of the various people that are probably listening. Um, so my thought was I would rent a storage space in San Diego and like a personal storage space, you know, have somehow have a 20 foot shipping container show up there, hand unload it into the container. I mean, I mean, these days, I think with the exception of Facebook, epic Gardening's account is the largest on every platform that only talks about gardening. So if my current input's a hundred k, you know, hits a month, am I actually maxing the income from that? Mm-hmm. Dynamite Jobs Review: Can It Help You Find a Great Remote Gig? Um, you know, where are, where are you going with this thing? Oh, I can only earn this much money, barely enough to pay the bills. Now, the blog's linked on every YouTube video we've ever done. So like, I'm, I'm never doing that. It just, it just doesn't work. And the writing was sort of on the wall as far as, um, my time there where it was like my role was getting split into like three different roles. We therefore advise the press with an expert commentary piece on behalf of our boiler client that people should turn on their boiler this summer just when the heat wave is in full swing. And so the podcast at the time, my cousin wanted to make one, um, about reading, and he was trying to figure out like, okay, how do you launch a podcast? If youre growing indoors, you need to build a routine. Right. So that was like an exciting thing. Blog, videos, et cetera. Um, if simply the act of shining a light on it destroys it. And so I was like, okay, well I need to expand and solidify the strength of the business. For like $35,000, I think. Um, again, going to that top 50 pages idea where I profiled things and like put 'em in and, and then there you go. But I obviously have a lot of love for that whole thing. You could, of course you could do it in a, um, You know, in a blog, an article, of course, podcast, and then podcast formats can be stretched. Yeah. And then what I, what I find or found at least is that stops working past a certain point. And so I was like, you know what? While it may look like theres a lot of light, your plants need to photosynthesize, so if you can afford to, adding supplemental lighting will be crucial, and get the plants as close as possible to the window. Um, so the podcast now, I think we're almost at 20 million downloads lifetime. So like, you know what, maybe I'll, maybe I'll just keep going. An e-commerce shop, the whole mm-hmm. And so that, that sort of went to promotion link building. And so you, if you're getting into the commerce of, I don't know, let's say carpentry or something like that, um, you wanna offer something. , uh, you know, does have, uh, some elements to a brand and a community going for them. Jared: How's it going? So I had some demand authority, right. Check Background Get Contact Um, and so I expanded into YouTube at that point in time. There's like thousands of reference points that it's me. Again, it's niche sites, plural Niche sites.com/trial. And I didn't, I scaled the team too slow to catch up to that cuz I was like, yeah, I'm just making videos and selling products and having fun with this thing. But even back then, it was even more common to not be a part of your brand. It will get to you probably in 90 days. There's, there's an incredible amount of luck there. Webdepartment of treasury austin texas 73301 phone number; wii sports club unable to acquire data; randolph high school track and field; huntley ritter parents Like, what would be some of the advice that you would, uh, pass. I think I, I did get a little bit more tactical about where now it's, it's, it's the power law with a lot of this stuff in, in our space where it's like, okay, you know, let's say you're making $2,000 a month on, on Amazon, or let's just go back and say, you're making the 400 that I, I was making, it's pretty easy for me to export the, the Amazon sales for the month, right? Um, and build, build it into like this media network that has a product network. Like an honest signal. For several years he has been helping businesses upgrade their marketing strategies as the co-founder of 8-Bit Content. So about quarter in product and a quarter in, in ads and stuff. Kevin Espiritu has been teaching the world how to garden for more than 10 years. But yeah, I mean, you're, you're totally right. Right. , literally getting product from overseas, getting over here. I just tapped a couple friends. Maybe at the, at the risk of, um, of, of delaying all the details. Like it would be. Join Facebook to connect with Kevin Clarence Espiritu and others you may know. I mean, it's tough to me, it feels inevitable that the whole niche site thing at some point def it. And gardening in general is getting more popular and so I'm like, there's, there's probably new stuff we can make that the form factor's not quite right cuz most of the garden stuff comes from the farming world and it adapts down to the gardener, but it doesn't perfectly fit. That, that makes total sense. And I said no to like, literally almost every single one ever. Look no further than niche sites.com. In his free time, hes most likely building niche sites, training Muay Thai, or spending quality family time with his niece and nephew. Are you white labeling, like mm-hmm. Um, but everything else in the garden world, if you wanna check out Epic gardening, it's just epic gardening. Uh, and then again another two x. Jared: Are you ready to jumpstart your next big idea? If you want similar link building PR campaigns for your website, head to search-intelligence.co.uk and get in touch with them now. Richard Obert. Jared: Um, maybe for, uh, everyone listening, I, I, I oftentimes will ask this at the outset or in the beginning part of it, like, catch us up to where Epic gardening is today. Into a variety of social media channels, including, uh, YouTube, TikTok, uh, Instagram. Yeah. They're from Australia. Did you follow along where now you're producing and actually making your own products? I, um, I, I will tell you that, uh, you know, I think if nothing else, uh, and there's a lot here, so I don't mean that mm-hmm. You're with epic gardening.com and that entire brand and presence. Our seed company's called Botanical Interests. Last Updated 2022-07-04T16:21:25Z lanzamientos Congratulations, . keystyle mmc corp login; thomson reuters drafting assistant user guide. Here's how to prune it, determine it. Almost like a ball that you haven't dropped yet. You know? Jared: jump into the podcast, I wanted to let you know that today's episode is sponsored by Search Intelligence. I, I hope, uh, with some interesting plays that we'll be making. WebOriginally started as a hobby by founder Kevin Espiritu in 2013, Epic Gardening has since become the worlds most followed gardening brand. Really I an e-commerce play, um mm-hmm. And I was like, looking back now, I'm like, that's like the dumbest thing I've ever thought of. This was also the year Kevin decided to quit his job at a company called Book In A Box, founded by Tucker Max. You know what I mean? Yeah. Find your friends on Facebook. Go claim your free content today. Like I, there was, I was, I had sales tax nexus in 33 states. Didn't dunno why I didn't see that as a problem. In 2016, he went from $400 to $4-5k a month from ads and affiliate earnings on his blog. All right. I hope this video inspires and shows you what's possible with a clever hook. This Episode is Sponsored by Search Intelligence & Nichesites.com. or. Um, and then I think pretty shortly thereafter I went to Adri, I wanna say. Along the way where you made those. But how did you think about like a podcast like, um. Can I write more articles around that as a sort of cluster? Jared: How did you YouTube makes sense. It's, you don't have to buy that much of it. . So my hot take that I think I've tweeted out maybe a couple times that a lot of the. . If you want similar link building PR campaigns for your website, head to search dash intelligence. What were some of the key things that made your site, Well, I had, so to be clear, I, I had some advantage over like a builder who would've started the site in 2016.
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